The Multiplier Effect of Local Independent BusinessesThe Multiplier Effect of Local Independent BusinessesThe Multiplier Effect of Local Independent BusinessesThe Multiplier Effect of Local Independent Businesses
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Small Business Saturday & the Year-round Impact of Shopping Small
December 22, 2016

The Multiplier Effect of Local Independent Businesses

Clearly communicating the importance of the local economic multiplier effect or “local premium” is a key part of effective “buy local” and public education campaigns. The multiplier results from the fact that independent locally-owned businesses recirculate a far greater percentage of revenue locally compared to absentee-owned businesses (or locally-owned franchises*). In other words, going local creates more local wealth and jobs.

Read the full article on AMIBA.net: http://www.amiba.net/resources/multiplier-effect/

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Erie, PA 16505
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